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Competitors Rise, You’re Invisible.

You’ve built a solid business. Great product. Happy clients. Yet you’re losing deals to inferior competitors with better brand perception. It’s not about working harder—it’s about being seen as the obvious choice.

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Which One Is Your Story?

If you’re nodding your head, you’re in the right place

The Invisible Leader

Leader Unseen, Competitors Overexposed.

The Commoditized Expert

We Solve, They Haggle.

The Marketing Money Pit

Huge Budget, Tiny Results.

Recognize These Problems?

“We’re technically superior but they’re winning all the deals”

Brand Genesis Lab

Still explaining what you do instead of commanding premium prices? When prospects see you as “just another vendor,” you’ll always compete on price.

The Bespoke Experience

Your customers buy once and
disappear. No referrals. No loyalty.
Because they don’t feel anything
special about choosing you.

Influence Architecture

You Google your competition and see them everywhere.
You Google yourself and… nothing.
They’re not better, just louder.

Precision Performance Engine

Burning marketing budgets with pathetic ROI? Your CAC is through the roof while conversion rates are in the basement.

Why Do Inferior Brands Win?

Here’s the brutal truth: In India’s cluttered market, being good isn’t good enough. Decision-makers spend 7 seconds on your website. Investors give you 30 seconds in an elevator. Customers have 100 alternatives.You know you’re better. Your clients know it. But the market doesn’t. While you focused on building a great product, competitors built great perceptions. you don’t need another agency. You need a strategic intervention that positions you where you belong—at the top. Whether you’re a mid-sized company ready to scale, a corporate losing relevance, or a funded startup fighting for mindshare.

Success Stories

Kakati Pumps : 60 Years of Trust, But Gen-Z Saw a Dinosaur

The Solution
TBI launched a rebrand to align Kakati’s heritage with modern B2B appeal (work in progress):

  • Visual Refresh: Crafted a new logo and brand guidelines, blending heritage-inspired indigo-copper tones with dynamic vacuum-flow visuals.
  • Digital Strategies: Initiated LinkedIn campaigns and trade show content with sustainability thought leaders to boost modern engagement.

Kakati’s refresh highlights TBI’s expertise in revitalizing B2B brands. Ready for yours?

Nextenti : AI Staffing Innovation, But Invisible in a Crowded Talent Market

The Solution
TBI crafted a 360-degree branding and marketing launch to spotlight Nextenti’s AI edge (work in progress):

  • Visual Refresh: Designed a sleek logo and brand guidelines, with a tech-forward palette of blues and greens evoking trust and precision in healthcare.

  • Digital Strategies: Deployed targeted ads on LinkedIn and Google, plus social campaigns (Instagram reels, LinkedIn posts) highlighting AI-matched success stories; offline via event booths and print collateral for industry expos.

Nextenti’s launch showcases TBI’s prowess in building B2B/B2C brands from zero. Ready for yours?

Drunkhands: Bold Nail Vibes, But Starting from Scratch in a Glossy Market

The Solution
TBI built a 360-degree branding foundation from the ground up to ignite Drunkhands’ bold appeal (work in progress):

  • Visual Refresh: Created a vibrant logo and brand guidelines with playful, bold palettes, plus developed a sleek, user-friendly website from scratch to drive seamless e-com sales.

  • Digital Strategies: Launched social media on Instagram and TikTok with engaging reels showcasing nail hacks, paired with targeted ads and influencer collabs to amplify reusable set sales.

Drunkhands’ ground-up transformation showcases TBI’s expertise in crafting standout DTC beauty brands. Ready for yours?

₹50L Ads, Zero Recall

You're funding Google and Meta's growth while competitors with half your budget own customer mindshare. Here's what you're doing wrong.

₹10 Crore Startup Mistake

You raised funds to "scale marketing" but you're scaling the wrong thing. Why most startups burn cash on performance marketing before product-market-brand fit.

Sales Team Isn’t Problem — Brand Is

Stop blaming sales for poor conversion. When prospects don't perceive value before the first call, no script can save the deal.

How Much Business Are You Losing to Brand Perception?

Free 15-Minute Brand Audit Call: We’ll Show You Exactly Where You’re Bleeding Market Share

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